An inspiring story about Grandpa’s suitability as we know it today, Joe and Ben Weider. Faced with anti-Semitism and extreme poverty, the brothers defeated all odds in building an empire and inspiring future generations.
Director: George Gallo Writers: Andy Weiss, George Gallo
Brothers Joe and Ben Weider were the architects of the muscle. Against all odds, they launched an empire. Along the way, they discovered Arnold Schwarzenegger, inspired by female empowerment, defended diversity and launched a movement that changed the world.